DIFFERENCE BETWEEN UI and UX

User Interface and User Experience, 2 terms that are closely related and are crucial for product development, yet quite different so here we are today to understand the basic difference between the two. In simple words, UX outlines the journey of an individual using the product or service and his/her experience with the service. Whereas, UI describes the individual’s interaction with the service. Imagine that you are at an online store looking out for clothes, the UX part makes sure that you face zero hassles while browsing through and choosing different clothes. It goes more with the human first approach and makes sure that it is easy for the users to navigate through. A UX designer often starts with extensive research and try to meet expectations of the users by conducting face to face interviews, online surveys and questionnaires. They build personas and try to empathetically connect with the user and view the product from the user’s shoes. They prepare wireframes and prototypes and pass it on to the UI Designers.

The UI part of the online store makes it as visually appealing as possible, it adds colours, animations, effects and typography. Recollect the visual experience you had when you scrolled through a page, swiped past images or hovered over a button. It decides the layout, spacing, overall interaction and behaviour of the application. UI designers give look and feel to the site thus improving its presentation. They create mock-ups and prototypes and make it aesthetically pleasing. The main goal is to make it as attractive, interactive and beautiful as possible, hence communicating visually to the user. Anyone can learn to use design software, but UI is about understanding the journey of the user and building an interface that gives them at most satisfaction. To conclude, if UX depicts the organs of our body, then UI depicts cosmetics and external beauty.